The press conference for the presentation of the VIII Pesto Championship took place at the Chamber headquarters on Friday 4 December 2021 at Palazzo Ducale in Genoa.
The excellences of the territory are the best weapon we have to counter and overcome the dire situation into which Covid19 has thrown us, and Pesto is the trigger that releases the most effective shots. With this spirit the Pesto World Championship starts again, in its VIII edition after a year of stoppage and after becoming a brand owned by the Genoa Chamber of Commerce.
The grand final will be held at the Doge’s Palace on March 20, 2021. The 100 competitors and 30 judges who were selected in 2020 are confirmed and will be contacted again. Those who could no longer participate will be replaced by reserves (there were about 300 requests to participate at the time). The traditional side activities, from the “Children’s Championship”, to the “Pesto Week” with restaurateurs, to teaching with the main Ligurian agri-food associations, to the Pesto Party, are currently confirmed.
Among the collateral is a completely new initiative, which starts today: the international cartoon competition “Pestochampionship Mascot” which aims to identify the virtual testimonial of the Championship and its promotional initiatives in Italy and abroad. Professionals, amateurs and drawing and graphics enthusiasts from all over the world can participate in the competition, wanted and funded by the Department of Commerce and Major Events of the Municipality of Genoa. The winner will be awarded at the final on March 20, 2021.
Here is the link for the contest: https://smart.comune.genova.it/mascotte-pesto